The Media were originally supposed to objectively inform everyday citizens as well as to be an alterative entertainment option within a broad range of possible choices.
However, global Main Stream Media (MSM) are in the hands of or dominated by the ruling OWO elite minority itself. For them MSM has no other function than maintaining the "masses" as distracted and as un-critical as possible, so they can keep ruling the world more unnoticedly. MSM is subject to their sensorship and will only emit information that previously has been allowed or imposed by OWO. So the news is filtered and brought down to what is unavoidable, or what does not put them in danger. It is interpreted and told in a way that best benefits them and programs are selected or even made, based on how they want to influence the audience according to their preferences.
Generally MSM is part of a "group" or holding that is either listed on the stock exchange (ABC, NBC, CNN, News Corporation/Fox/Rupert Murdoch, Mediaset/Berlusconi...) or financed by corporations and easily recognizable for it's explicit support of consumerism, with an overload of publicity (banks, insurance, cars, mobile and internet providers, fashion, hamburgers, cola and the never ending list of household products and brands), artificial emotions (reality shows) and a lot of spectacular action and distraction. In general: all that is clearly overdone in comparison to real life, although many may be so abducted that they don't even notice.
On TV this translates to channels that offer popular series, soaps, spectacular movies, reality shows and "engaging" quizes that are constantly interupted by commercials. In the press it can be roughly measured by the number, type and size of announcements, specially on the front page. But maybe it is in magazines where it really flourishes, specially the international Fashion magazines (Elle, Vogue, Vanity Fair, Cosmopolitan...) of which the mere existence is purely based on intensely promoting and stimulating consumerism with all it's associated values: beauty (or actually: appearance), success, wealth, luxury, glamour and, more or less explicitely, sexual attractiveness. Another magazine sector that heavily depends on and promotes consumerism is Gossip, where the pure morbid curiosity for other people's lives, specially the rich and famous, is exploited to the max.
On Internet this translates directly to Youtube of course: dominated by Google investors, overloaded with publicity and censuring everything that they don't like. But also Google itself, Facebook, Yahoo and all those other overpublicized or NSA related webs and companies.
On the internet the information is so scattered that OWO hardly can control and influence it. This is the reason why they try and fight so hard to control free speech (and critics) with restrictive laws, using the same excuse they always use when they want to impose restrictions upon society: (national) security. Some countries openly apply these restrictions (North Korea, China, Arab countries) and openly don't worry about free speach, while other countries (USA), that officially defend free speech, try to mask restrictions and censorship with "democratic" regulations as described before. Most probably this authoritarian imposition will never be achieved on a large scale, since it goes against one of the prime rules of democracy and human rights: Freedom of Speech. In any case, this is most unlikely to ever occur in the countries with the highest democracy index and respect for human rights that can be expressed in three groups: Scandinavia (including Denmark and Iceland for ease of speach - Nordic Countries), Benelux and "AUCANZ" (Australia, Canada and NewZealand). Specifically Iceland has expressed its plans to become a global haven for freedom of speech.
Or how Main Stream Media, specifically in America of course (but unfortunately always contagious for Europe and the rest of the world), are litterally instructed to all tell exactly the same, to manipulate the mindset of the public, in a way that the obscure figures behind the curtains think will be most favorable for them, although they are not necessarily right of course. But may it be clear that it is an obvious attempt to exert brainwash on a large scale.
found at minds.com - title & their own comment
The Best Evidence You Have Ever Seen That Puppet Masters Script Mainstream News Reports